Friday, December 11, 2009

Adoption and Use of ICT in Indian Tourism: Intervention for the top tourist destination of India

Since Internet was available in India in 1995, Agra is being the top tourist destination needs support to give the best experience to all the tourists both domestic and inbound(foreign). With the help of 5ICT interventions in the Tourist Life Cycle, completed information can be given to the tourists at the pre trip, during trip as well as post trip phases. The authors explain that post trip, using ICT, a tourist can be helped to chrish his memories of the trip to Taj and apprised of the latest developments as well as tourism promotion schemes which are currently running. They say that ICT interventions will bring in transparentcy in the system, make the system more swift and customer centric and will help in creating a positive image about AGRA as one of the top tourist destination of the world.

Innovative ICT Applications To Support The Tourism Sector Of Ionian Islands

The Koskeris(2004) articles decribes about how ICT can be used so as to boost tourism econoty gowth towards regional economie growth. In particular, thr main assumption is that the tourism entrepreneurs have to develop and adapt ICT applications(e.g. promotion portals, e-presence, mobile services) tailored to their needs. The article will examine the Digital Ionian Islands information environment, developed under the framework of Innnovative Action Program, and the methokologies for its effective application. It is estimated that the creation of similar tools in trgional and local level will have a positive long-term impact to the economic prosperity of EU regions.

Thursday, December 10, 2009

e-Airlines; Strategic and Tactical Use Of ICTs In The Airline Industry

Buhalis(2003) says that Information Communication Technologies (ICTs) have revolutionised the entire business world. The airline industry in particular has fostered a dependency on technology for their poterational and strategic managements. Airlines were early adopters of ICTs and have a long history 0f technological innovation, in comparison to many other travel and tourism businesses. This article discusses about comprehensive research, including exploratory research with ariline executive, using qualitative methods to examine the use of ICTs in the contemporary airline industry and to discuss recent developments in the industry. The article illustrates that the airline industry uses the Internet to improve its distribution strategy and reducd costs; it also used intranets and internal systems to develop tactical and strategic management. In addition. extranets were being gradually used for communication with partners and support Business to Business (B2B) reletionship. Therefore, the networked airline of the future will tade advantae of the Internet, Intranet, and Extranets to strengthen its position, reinforce its brand and contribute to its profitability.

King's Coffee (A fictitious business)

His Majesty King Bhumibol Adulyadej solves the opium poppy growing problem of the hill tribe people in the hill of Northern Thailand. His Majesty gives them the royal project that is coffee cultivation replaces of the opium poppy growing. There are three types of coffee beans: Phooping, Wattana, and Tung which are different taste. First, Phooping is the coffee beans from Phoopingraniwech, the royal palace. It is the most savor and favor coffee. Second, Wattana is the coffee beans from Wattana royal palace. This coffee is the good taste and fix to the drinking beginner. Last, Tung is the coffee beans from Tung Mountain. This coffee is the topmost circulation market because it is tasty coffee and is not expensive. Besides, this transaction develops the market strategy by using the Internet for ordering the coffee beans. It leads to save time doing the business. Noticeably, coffee name is from coffee varieties which are originally planted in Thailand. These three coffee beans are popular for Thai and foreigners. So this project makes the hill tribe people earn the money and there will have the circulating find in the royal project. We call this business in name " King's Coffee".

E-tourism development in Greece: Information communication technologies adoption for the strategic management of the Greek tourism industry

Information communication technologies (ICTs) have revolutionised the travel industry in the last decade. E-tourism influences to all processes and value chains in the tourism, travel, hospitality, and catering industries. The main objective of this paper is the surveillance of the e-tourism developments in Greece that is adoptive e-commerce gradually. The examination focuses the small and medium-sized tourism enterprises (SMTEs). As the result, the Greece online travel market is great potential for e-tourism developments demonstration. The research conclues that ICT enabled to assist the SMTEs potentially. In addition, ICT can improve the organization's efficiency operation. The manager is well designed his operation and ICT exactly is beneficial to other industries. Significantly, ICT supports SMTEs conquer the competitors and increasing the profitability. Click here.

Evaluation of Online Room Selection and its Implications for the E-CRM Strategy of Large International Hotel Chains

According to the dramatic changing of the hotel chains business, advance in information and communication technology (ICT) is interesting to the owners hospitality's industry. The ICT has the relationship with marketing and customer relationship management (CRM). This paper critically analyses the online room selection functionality. It implies that the emerging of new strategy of the new strategy of large international hotel chains which is the electronic customer relationship management (E-CRM). The most significant effects are Front Office operations where the customer always come to compliant and the place of group sales activities. In conclue, the new strategy will contribute to improve the hotel chains services. It makes the hotel chains are strong point to the competitor. Therefore, the online room selection should not neglect from the onwner's business or the organizational top management. Click here.

Thursday, December 3, 2009

IS implementation plan

The figure above was drawn from Anckar & Walden (2001) and reflects the implementation process of a web site by a small and family-owned hotel. It is believed that the demonstrated process represents the main elements of a plan because it considers aspects from the planning, implementation and post implementation phases. During the planning phase the authors propose the consideration of the customers x organisational needs and the assessment of the firm’s potentials and barriers to the IT implementation, such as financial and human elements. During the implementation phase the focus is on the actual construction of the web site, followed by testing and training of personnel. After the launching the authors emphasise the continuous need for training, during this last stage it is believed that feedback from customers and personnel should also be included in the plan in order to make the necessary changes and enhancements of the web site.